Agenzia di comunicazione Roma MDC

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web usability

business courses web usability

complete a master's degree to become part of a company operating in the field of communication and the web

Tipology:	Corso	Duration:	2 Months
Method/Place:		Classroom in Rome [our offices]
Alunni per classe:		8 max.
Stage:		The end of the course is to prepare and select the best students for future collaboration and internal recruitment agency.
Documentation:		Certificates No. 1: Web Usability & Marketing.
Direct to:		The course is open to any student at any level, as it starts from the ground up to address the issues advanced in the world of advertising and web.
What prepares you:		The web usability has emerged recently as the added value of successful sites. Web giants like Amazon, eBay, Cnet billion annually investing in usability and remake their sites, knowing that their product should be focused on the user end, not the narcissism of designers and developers. Usability is the difference between a good site and one that is rather useless.
Requirements:		Open to all students. Limited number of seats 8. MATERIALS PROVIDED: Block, pen, DVD resources MDC.
Price:		EUR 720,00 VAT included

Description of the training:

Communication Agency of Rome, operating throughout the national territory, provided training to select the best students for recruitment.

Advantages of studyng in the communication agency MDC:

The big advantage is that our students are to be truly in a business context, and not just a training center. Interact directly with the difference in the field during the course.

Center specializing in:

The area of specialization is the Communication Company. MDC works in communications at 360 °. Our business courses train students with an education company, frontal tests in the field and the field to real issues with real customers. Our courses are created to be able to live a professional company in the industry and specialize in the communication of web advertising creative and events.

Curriculum of the Course

Web Usability
Brief overview on the subject and the reasons that made it so important.
In search of simplicity.
Competitors are only a click away.
Guidelines for creating tree navigation and analysis user friendly.

Appropriate use of text, colors and layouts
Analysis of methods of perception of color: additive and subtractive synthesis.
Using color as a communication tool.
Creazioni di palette efficaci di colori in base ai messaggi che si vogliono divulgare.
The layout and the difference between presentation and content.
The importance of balance between the various elements of a layout.
Political Branding (branding).
Drive the choices of effective layout drawing visitors.

Why write for the web is so different from writing any other medium.
Techniques of creative writing and effective email marketing campaigns.
Curriculum Vitae. Golden Rules for not trashing it.

Planning processes and workflow

Systematic approach to work.

Why planning is so important.

First contact with the customer.

Talking, but above all listen.

Creating and managing a team.

Determination of the key figures and their motivation to go all in the same direction.

Collection and analysis of the material.

Definition of production costs, time requirements and price.

It begins. Planning team's work or, if the team we are, planning ourselves.

Final stages of production and writing reports.

Agenzia di comunicazione Roma MDC

business courses web usability

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